Create the trust and brand necessary to scale your mission
A strong brand builds trust, drives action, and inspires loyalty—making it your organization’s most powerful fundraising asset. That’s why we don’t just design logos or taglines. We shape perception, earn attention, and create lasting donor belief across every touchpoint and channel.
From research and creative to events, influencers, and PSAs, Moore helps you build a brand that is recognized, trusted, and impossible to ignore.
Grow with
Influencer Marketing
Recruit your next generation of supporters with our influencer marketing platform, GIVEfluential.
Powerful Creative, Proven Results
Creative That Inspires Action
Transform ideas into powerful campaigns with our award-winning creative teams—powered by the Moore Neuro-Fundraising® Lab to discover what genuinely moves people to give.
Why Choose Moore's Brand Building?
At Moore, we craft experiences that elevate brands. It’s why all 10 of the 10 most trusted nonprofit brands rely on us. Here’s how:
Build a
Data-Driven Brand
Learn more about our scientifically validated TRUSTbuilder platform to assess and improve your brand trust.
Environmental Organization Expands Reach Case Study
Challenge
An environmental organization needed to engage younger audiences while raising awareness for a pivotal sustainability campaign.
Solution
Moore GIVEfluential integrated influencer marketing into the organization’s existing strategy by launching a photo contest driven by eco-conscious creators with strong, engaged followings.
Results
Achieved a 5% engagement rate, surpassing industry benchmarks by 3%.
Generated 1M+ video views and 61K+ social interactions.
Drove a 45% lift in reach among 18–24-year-olds, meeting a core strategic objective.
A Disease-Focused Nonprofit Case Study
Challenge
A leading nonprofit sought to measure the impact of its DRTV campaign on brand awareness, impressions, and emotional resonance with its target audience.
Solution
Moore’s Neuro-Fundraising® Lab designed a brand tracker tailored to likely DRTV audiences—capturing insights from both viewers of the target channels and non-viewers for comparison.
Results
Moore's branding efforts on DRTV were related to:
26% increase in audiences reporting they were “very familiar” with the brand
75% increase in intent to donate
70% increase in likelihood to recommend
Learn More About Moore's Brand Building:
Reach new audiences through creators who are already highly engaging to key audiences.
A jam-packed 30-minute discussion on the essential role of influencer marketing in nonprofit strategy.
