Empathy and Communication Without Borders
From disaster response to long-term humanitarian aid, your mission is to provide relief where it’s needed most. Your supporters are ready to act but reaching them requires a strategy as global as your impact.
We help international relief organizations connect with donors, amplify their message, and mobilize resources when and where they’re needed most.
Donor Journeys that
Raise More Money
Find the hidden gems on your file, then treat them well with customized 1:1 journeys that put them on the right path for greater revenues
Create Donor Surround Sound
Mail. Digital. CTV. Social. Email.
When channels work together, you create cohesive experiences that make your program feel bigger, smarter, and seamless. Your donors feel it too and each channel helps reinforce the next one.
Lasting Audience-First Growth
Strategy for Growth
We partner with international relief organizations large and small to create effective strategies for donors large and small. When you build around your audience and data, you know what scale can achieve; Moore can be there for the full journey.
Why Choose Moore?
We create results by unifying strategy, audience, data, creative, and media planning. When strategy leads, your revenues increase, your donors engage, and you build your effective movement.
Tailoring Solutions for
Intenational Organizations
We provide data-driven strategies and multichannel solutions designed to fuel your mission and increase donor engagement.
Save the Children Case Study
Challenge
Save the Children had two urgent appeals they needed to get out: one after an earthquake in Haiti and the other after the Russian invasion of Ukraine.
Solution
We created video spots and had them on the air within 24 hours with targeting lists for maximum impact.
Results
Garnered 3.2 million impressions for these vital issues
Gained positive 1.52x return on ad spend (ROAS) for HaitiÂ
Improved upon Haiti with a 24.9x ROAS for Ukraine fundraising
Operation Smile Case Study
Challenge
Operation Smile had relied on the same acquisition mail package for nearly a decade, and its effectiveness was declining. A refreshed, optimized package was needed to continue attracting donors and support the organization’s vital mission.
Solution
Moore’s Neuro-Fundraising® Lab analyzed the acquisition package to identify which elements drove urgency, attention, and emotional response, as well as which images had the greatest impact. Using these insights, we redesigned the mail package to maximize engagement and donor response.
Results
Response rate increased by 23%
Average gift grew by 21%
Cost to acquire decreased by 18%
Outperformed a control package that had been in market for over a year
