Deepen Donor Relationships Through Precision and Personalization.
Growing mid-level and major donor revenue requires more than a wealth score. Donor Advancement℠ leverages SimioCloud’s robust data to identify prospects with the highest capacity and intent, then builds targeted engagement strategies that drive results. Our team supports every stage—from Moves Management and outreach execution to performance tracking—acting as an extension of your staff to ensure the right donors receive the right touchpoints at the right time.
Find Your
Best Donors
Identify your next major donors using SimioCloud’s AI modeling, analyzing thousands of data points to uncover true philanthropic potential and alignment with your cause.
Extend Your Team
Leverage Donor Ambassadors to Deepen Engagement
Moore’s Donor Ambassadors extend your team by conducting thoughtful, personalized outreach to mid-level and major donors, as well as high-potential prospects. They convey genuine gratitude through telephone calls, handwritten notes, in-person or virtual briefings, and other touchpoints that strengthen donor relationships.
Ambassadors also actively listen and capture valuable insights—identifying motivations, preferences, and giving triggers—that inform highly tailored engagement strategies. This continuous feedback loop enables your organization to deepen connections, drive higher donor retention, and optimize future fundraising efforts.
Where Data Meets Donor Decisions
End-to-End Donor Experience
Moore helps your donors feel valued through a unified approach—combining audience building, agency services, personalized outreach, high-touch response management, and data-driven Moves Management—to strengthen relationships and maximize giving potential.
Why Mid/Major Strategy with Moore Works
Our system blends predictive modeling, proactive pipeline management, and personalized relationship-building to optimize performance across your entire donor portfolio. Here’s how:
Reach New
Major Donors
Learn how an omnichannel major giving strategy can significantly increase your transformative gifts.
International Relief Organization Case Study
Challenge
A leading international relief organization sought to expand its mid-level donor strategy but faced constraints—wanting growth without increasing staff or headcount.
Solution
We partnered with the organization to integrate Moore Donor Ambassadors into their mid-level strategy, providing personalized outreach to cultivate, steward, and engage donors. By understanding each donor’s unique motivations, the Ambassadors guided prospects through the giving pipeline, strengthening relationships and advancing mid-level giving without adding headcount.
Results
- The Ambassador audience outperformed the hold-out panel across all key metrics: retention, reactivation, upgrades, and total giving.
Donors gave 22% more compared to control groups.
Upgrades drove a 65% increase in revenue, demonstrating the effectiveness of personalized Ambassador outreach.
Children’s Hospital of Philadelphia Case Study
Challenge
Children’s Hospital of Philadelphia aimed to cultivate deeper relationships with donors—particularly those with the capacity and intent to make larger, transformational gifts.
Solution
We leveraged SimioCloud’s AI-powered modeling to identify potential donors with both the capacity and motivation to make mid-level and major gifts, enabling targeted, high-impact engagement strategies.
Results
- Response rate increased by 85%
- Average gift grew by 25%
- Major gift conversions accelerated by 17%
Learn More About Mid-Level and Major Giving:
Find and recruit new mid-level donors.
Wealth alone is not enough; you should also know if someone is interested in giving.
