Moore CRM

Strategic Donor Management

Centralize Data. Optimize Strategy. Grow Relationships.

Moore CRM is a cloud-based donor management solution built for omnichannel nonprofits. With real-time insights, advanced audience segmentation, and integrated Moves Management, Moore CRM streamlines operations, strengthens engagement, and maximizes fundraising performance—all within a single, seamless platform.

Designed for Donor-Centric Growth

Purpose-designed to address the full complexity of nonprofit donor management—seamlessly integrating direct mail, digital, and omnichannel strategies.

All Your Donor Data in One Secure Platform

Break down silos with a unified, real-time view of every supporter across every channel—strengthening engagement and driving measurable result

From Insight to Impact in Real Time

Access real-time analytics and intuitive dashboards to track performance as campaigns run—enabling immediate optimization and stronger results.

Drive Donor Engagement Across Every Stage

Track, manage, and strengthen donor relationships with tools built for personalized outreach and strategic cultivation—driving deeper engagement and long-term growth.

Transform Donor

Management Now

Contact us today to learn how Moore CRM can accelerate your donor growth.

Scalable Growth

Engineered for Fundraising Success

Moore CRM is engineered to address the full complexity of nonprofit fundraising. From direct mail and digital campaigns to enterprise-scale donor databases, the platform delivers the precision, flexibility, and scalability nonprofits need to accelerate growth.

By unifying donor data, engagement history, and campaign performance in one intelligent system, Moore CRM enables organizations to execute personalized, timely, and effective outreach at scale. With advanced analytics, journey mapping, and seamless integration with SimioCloud’s predictive modeling, the platform transforms donor insights into actionable strategies—driving higher retention, greater lifetime value, and sustained fundraising performance.

Secure. Streamlined.

Centralized & Secure Data Storage

Streamline donor management with a unified, secure platform. Moore CRM consolidates donor records, engagement history, and campaign performance into a single source of truth—eliminating fragmentation across systems. By integrating seamlessly with your entire fundraising strategy, the platform enables a complete view of each supporter, empowering more personalized outreach, stronger relationship management, and better-informed decisions. The result: greater efficiency, reduced operational complexity, and measurable growth across every fundraising channel.

Why Choose Moore CRM?

Go beyond fragmented data and ad-hoc execution to better target and optimize your campaignsHere’s how: 

Real-Time Data & Actionable Insights

Gain real-time reporting, interactive dashboards, and tailored analytics that empower data-driven decisions—optimizing campaign performance and maximizing fundraising results.

Integrated Omnichannel Fundraising

Execute integrated campaigns across digital, direct mail, events, and more—driven from a centralized platform. Deliver a cohesive donor experience that strengthens relationships, maximizes engagement, and amplifies performance across every channel.

Unmatched Security & Compliance

Moore CRM adheres to industry-leading security and compliance standards—including PCI-DSS, HIPAA, and SOC 2 Type II—ensuring donor data is safeguarded with the highest level of protection.

360-Degree Donor Profiles

Track and manage donor interactions, engagement history, and giving behavior in a single, unified, and easy-to-use platform.

Advanced Segmentation & Targeting

Create specific donor groups based on giving patterns, demographics, engagement levels to customize your communications to increase campaign effectiveness.

Moves Management & Donor Journey Tracking

Guide donors from initial engagement to monthly, mid, major, or planned giving, with built-in tools that track every stage of their journey.

Scalable Growth

with Moore CRM

Learn how Moore CRM can help you achieve stronger donor response and faster growth.

NFCR Case Study

Challenge

With data split between two CRMs—one for major gifts and another for direct marketing—The National Foundation for Cancer Research aimed to consolidate into a single platform to gain a true 360-degree view of their fundraising efforts.

Solution

With Moore CRM, NFCR gained powerful reporting capabilities, integrated data from multiple sources, and advanced support for omnichannel marketing.   were successfully migrated—seamlessly executed by Moore’s expert and responsive team.

Results

  • Migrated 5.5 million constituent records
  • Migrated 14.4 million transactions
  • SimioCloud integration improved acquisition revenue by an average of 19% across 13 separate tests

"They guided us through the process and handled the obstacles very efficiently and quickly. Moore is the right team we were looking for and can depend on. The Moore CRM system is robust, easy to use and has excellent flexibility.”

 

Learn More About Moore CRM:

How improved response management strategy with the right CRM can improve retention.

Read More

See where Moore's Chief Data Officer sees the data world going.

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