Strengthen Retention. Deepen Relationships. Maximize Donor Value.
We help you transform one-time gifts into lasting relationships through audience-first communication that makes every donor feel recognized, appreciated, and connected to your mission.
Our retention strategy combines predictive modeling, dynamic personalization, and seamless omnichannel engagement to deliver consistent, meaningful experiences at every touchpoint. Powered by SimioCloud’s AI-driven insights, every interaction is designed to resonate—building trust, inspiring renewed support, and maximizing lifetime donor value.
From data to delivery, we equip you to retain more donors, deepen loyalty, and grow sustainable fundraising success.
Ensure Donor Loyalty
with 1:1 Marketing
Get a personalized walk-through of how customizing each communication to the person receiving it improves retention and lifetime value.
Data-Driven Retention
Continuous Campaign Optimization
Effective fundraising doesn’t stop at launch—it evolves with every interaction. With real-time performance tracking and attribution, we continuously monitor results across channels to understand what’s working and where adjustments are needed. This allows us to refine targeting, adjust messaging, and rebalance media mix in-flight—maximizing campaign relevance, efficiency, and impact.
By closing the loop between data and delivery, we ensure every campaign drives higher engagement, stronger retention, and measurable ROI—so your strategy is always moving forward, never standing still.
Keep Your Valuable Donors
Retention-Led Growth
Your most valuable donors are the ones you already have. We help you protect and grow this base by combining personalized, data-informed communications with white-glove donor service extensions that make every interaction meaningful.
Our approach integrates advanced segmentation, predictive modeling, and tailored stewardship to ensure donors feel recognized and appreciated at every touchpoint. From welcome journeys and milestone acknowledgments to real-time support through our contact center teams, we deliver experiences that reinforce trust, deepen loyalty, and inspire continued giving.
The result is a stronger foundation for long-term success: higher satisfaction, improved retention, and greater lifetime donor value.
Why Choose Moore for Retention?
We deliver end-to-end donor retention solutions—from audience building and strategy to creative, execution, response management, and data integration. By unifying every step of the process, we create consistent, meaningful donor experiences that strengthen loyalty, increase retention, and drive long-term growth. Here’s how:
Create Donor Ties
that Bind
Let us help strengthen your donor relationships and build a retention strategy that lasts.
A National Healthcare Organization Case Study
Challenge
Rising mail costs were eroding net revenue from retention mailings, reducing the organization’s ability to maximize donor value.
Solution
 By leveraging SimioCloud’s predictive retention modeling, we replaced basic RFM segmentation with AI-driven insights—optimizing targeting to reduce costs and improve performance.
Results
14% increase in additional net revenue
17% lift in response rate
3% growth in average gift
St. Labre Indian School Case Study
Challenge
St. Labre’s Graduation Appeal, modeled after a high school invitation and featuring fabric squares for donor messages, had proven effective for years. However, rising production costs made the campaign increasingly difficult to sustain.
Solution
To balance impact with efficiency, we reformulated the package design. A postal carrier replaced the costly outer envelope, sticky notes substituted for fabric squares, and our digital printers produced the banner at a fraction of the previous cost—preserving the appeal’s resonance while cutting expenses.
Results
136% increase in revenue
127% lift in response rate
228% improvement in ROI
Learn More About Moore's Retention Services
Watch this webinar with Shriners Children's to see how donor surround sound increased their results and retention.
Great donor services can help you create great, long-term donors.
