Social Media

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Fuel Marketing with Social That Performs

We turn passive followers into passionate advocates through predictive targeting, high-impact creative, and influencer-powered storytelling. Whether you’re building organic engagement, launching a paid lead generation or donation campaign, or amplifying reach through trusted voices, our social strategies are data-built, expertly managed, and results-driven.

Precision Prospecting with SimioCloud

Reach your most likely donors using AI-powered models informed by billions of donor signals, behavioral trends, and demographic attributes.

Content That Converts

Deploy campaigns crafted for action. From video to carousels to reels, we use creative tested in real time for emotional resonance and fundraising performance.

Mission-First Lead Generation

Prime your acquisition efforts with digital lead generation tactics that reduce time to first (and second!) gift.

Influencer Marketing That Moves People

GIVEfluential is the first and only influencer marketing platform built for nonprofits — connecting you with 5M+ creators to drive engagement, giving, and advocacy.

Social-First Digital Expertise

Certified Platform Experts

Our strategists are Meta-certified and experienced across Facebook, Instagram, TikTok, YouTube, X (Twitter), LinkedIn, and more.

Contact us today to learn how Co-Targeting with SimioCloud can accelerate your donor growth.

Turn Social from

Awareness into Action.

Contact us today to power your campaigns with the targeting, creative, and analytics that deliver results.

Why Social with Moore Works

We build your audience with effective AI on thousands of data points and target them with the most effective social creative design to turn them to action. Here’s how: 

Omnichannel Integration

Coordinate social seamlessly with your broader campaign ecosystem including direct mail, email, search, text, and CTV to maximize donor journeys and ROI.

All-In-One Social Management

Unified strategy across organic, paid, and influencer channels, fully managed by Moore’s expert teams.

Proven Creative

Data-informed content designed for giving, tested in real time for conversion performance.

Exclusive Influencer Platform

GIVEfluential—the only nonprofit-specific influencer network—delivers performance-driven partnerships with mission-aligned creators.

Crisis-Ready Reputation Management

Monitor and protect your brand in real time with proactive social listening and crisis response strategies tailored to the nonprofits.

AI-Backed Targeting

SimioCloud predictive modeling identifies and reaches your highest-value prospects across platforms.

Contact us today to learn how Co-Targeting with SimioCloud can accelerate your donor growth.

Scale Your Mission

with Effective Social

From awareness to acquisition, let us transform your social presence into a fundraising engine.

GivingTuesday 2024 Case Study

Challenge

Social media ad costs surged during GivingTuesday 2024, with CPM rates increasing by nearly 200% — making it harder than ever for nonprofits to achieve efficient reach and ROI.

Solution

We leveraged SimioCloud’s AI-powered modeling to sharpen audience targeting across social platforms and conducted continuous creative testing throughout the year — ensuring optimized performance and cost-effective results for GivingTuesday campaigns.

Results

  • 48% increase in YoY paid social revenue.
  • 13% increase in YoY number of gifts.
  • Nearly 2x ROAS despite 200% CPM increases.

IFAW Case Study

Challenge

The International Fund for Animal Welfare aimed to elevate awareness of their critical mission—particularly among younger, socially conscious audiences poised to become the next generation of supporters.

Solution

IFAW partnered with Moore’s GIVEfluential influencer marketing platform to develop and execute a strategic campaign centered on preparing pets for disasters—leveraging trusted voices to engage audiences and drive meaningful action.

Results

  • 11 influencers created 55 content pieces
  • 44% more impressions than projected
  • 50%+ conversion rate from influencer audiences

Learn More About our Social Media Services:

Learn how to reach new and emerging donors with your message with this free white paper.

Read More

This fast-paced, jam-packed 30-minute discussion about the essential role of influencer marketing in nonprofit strategy.

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