Cost-Effective Instant Reach
With a 98% open rate and 90% of messages read within the first 3 minutes, texting drives real-time responses from potential donors. Moreover, texting is an inexpensive channel with the power to reach large audiences efficiently.
Reach Donors Where
They Want.
83% of consumers prefer texting over email or social media for communication, helping you build trust and be more relatable.
Marketing beyond Fundraising
Build Your Constituent File
Beyond fundraising, texting can be used for lead generation, advocacy, emergency response, brandraising, event participation, and more.
Marketing at the Speed of Events
Rapid Activation
Launch campaigns in days, not weeks. Texting with MOBILEpurpose ensures you can respond to urgent needs, breaking news, or fundraising opportunities with agility and confidence.
Why Choose Moore for Texting?
In today’s fundraising environment, timing is everything. We created MOBILEpurpose to help you capture critical moments—disaster response, breaking news, GivingTuesday, or urgent advocacy pushes—without sacrificing precision. By pairing Moore’s deep donor intelligence with rapid deployment tools, texting with MOBILEpurpose ensures your campaigns launch fast and hit the mark.
Ready to Activate
Your Next Campaign?
Join leading nonprofits leveraging Moore MOBILEpurpose for texting to boost donor acquisition, minimize wasted spend, and deliver measurable results.
Marine Toys for Tots Case Study
Challenge
Marine Toys for Tots wanted to reach more children in need during the GivingTuesday holiday—branded as “Giving TOYSday”.
Solution
Moore MOBILEpurpose ran a peer-to-peer texting campaign featuring a 3X matching gift offer. The campaign targeted both digital and mail donors, using personalized messaging to drive urgency and maximize donor engagement.
Results
- Raised over $415,000 in just 2 days
- Achieved a $125 average gift
- Delivered an 18.7x ROI
An Educational Institution Case Study
Challenge
This organization wanted to engage their constituents on Valentine's Day to send cards of support to their students. Fundraising was a secondary consideration.
Solution
Using Moore MOBILEpurpose, they texted almost a quarter of a million of their supporters asking them to sign their virtual Valentine's Day card.
Results
- 5,904 people signed the card
- 1,049 people also donated, including 37 new sustainers
- 1.7 : 1 ROI while relationship building
