What is a Donor Co-op and Why Should You Use One?
Data co-operatives (aka co-ops) are a valuable, yet often misunderstood, tool. After five years of the SimioCloud co-op, we want to give […]
Smarter Segmentation, Stronger Results: How SimioCloud Elevates CTV for Nonprofits
As more nonprofits explore CTV for donor acquisition, one challenge stands out: audience quality. It’s not enough to reach people; it’s about […]
How to Bring Back Donors with Audience Modeling
When donors lapse, they’re often treated like cold prospects and hit with a generic, “We miss you!” message and a last try […]
Who’s Ready to Give? Let the Data be the Judge.
Warm prospects are already engaged with your mission in meaningful ways. These are your grateful patients, volunteers, petition signers, ticket buyers, alumni, […]
The Least Important W: Where
If you look at the W questions journalists are told to answer—who, what, when, where, why—each has their value. Clearly, you want […]
